Link Building Tool

Discover backlink prospects, implement outreach campaigns, and track new links all within Semrush.

Link Building Tool Interface

Discover Your Website's Best Link Building Prospects and Conduct Outreach

Discover new link building opportunities, gather contact information on target websites, reach out to them, and follow your campaign progress.

Find the Best Fits for Your Outreach

Review all the domains suitable for your link building campaign, sort by their overall rating, and see which are sending similar backlinks to your rivals’ websites.

link building campaign outreach semrush
semrush email outreach tool

Track Your Work in Progress

Set up your email outreach and track your progress all within the tool. Just connect your email account to reach out to backlink prospects and read replies directly from the tool.

Monitor the Results

Track your link building progress with an intuitive chart. You’ll be able to see which backlinks are active, broken, lost, or rejected.

track link building progress

How the Semrush Link Building Tool Helps Your SEO

Explore and discover a myriad of backlink opportunities perfect for your site. Conduct outreach and build new links that will help your domain’s authority and SEO.

Pick the Best Websites to Connect with

Determine the value of each link prospect by checking its rating, which includes additional information for each domain. Move the best prospects to your "In Progress" list to start your outreach.

Reach Out and Build New Backlinks

Connect your Gmail account and contact domain owners directly from Semrush. Use customizable email templates for your outreach strategies and stay updated on them.

Keep an Eye on the Results

Track your outreach efforts. If you find lost or broken backlinks, move them back to your "In Progress" list and instantly contact your link partners to fix them. Easily change the referring URL you'd like to track.

Link Building Categories & Tools

Explore our comprehensive collection of link building tools organized by industry categories

Arts & Entertainment

  • Animation and Comics
  • Arts and Entertainment - Other
  • Books and Literature
  • Humor
  • Music
  • Performing Arts
  • Streaming & Online TV
  • Visual Arts and Design

Business and Consumer Services

  • Business and Consumer Services - Other
  • Business Services
  • Marketing and Advertising
  • Digital Marketing
  • Printing & Self Publishing
  • Real Estate
  • Moving & Relocation
  • Shipping and Logistics
  • Textiles

Community and Society

  • Community and Society - Other
  • Decease
  • Faith and Beliefs
  • Holidays and Seasonal Events
  • LGBTQ
  • Philanthropy
  • Dating and Relationships

Computers Electronics and Technology

  • Advertising Networks
  • Computer Hardware
  • Computer Security
  • Computers Electronics and Technology - Other
  • Consumer Electronics
  • Email
  • File Sharing and Hosting
  • Graphics Multimedia and Web Design
  • Programming and Developer Software
  • Search Engines
  • Social Media Networks
  • Telecommunications
  • Web Hosting and Domain Names

eCommerce & Shopping

  • Auctions
  • Classifieds
  • Coupons and Rebates
  • eCommerce and Shopping - Other
  • Marketplace
  • Price Comparison
  • Tickets

Finance

  • Accounting and Auditing
  • Banking Credit and Lending
  • Finance - Other
  • Financial Planning and Management
  • Insurance
  • Investing

Food and Drink

  • Beverages
  • Cooking and Recipes
  • Food and Drink - Other
  • Groceries
  • Restaurants and Delivery
  • Vegetarian and Vegan

Gambling

  • Bingo
  • Casinos
  • Gambling - Other
  • Lottery
  • Poker
  • Sports Betting

Games

  • Board and Card Games
  • Games - Other
  • Puzzles and Brainteasers
  • Roleplaying Games
  • Video Games Consoles and Accessories

Health

  • Addictions
  • Alternative and Natural Medicine
  • Biotechnology and Pharmaceuticals
  • Childrens Health
  • Dentist and Dental Services
  • Developmental and Physical Disabilities
  • Geriatric and Aging Care
  • Health - Other
  • Health Conditions and Concerns
  • Medicine
  • Mens Health
  • Mental Health
  • Nutrition Diets and Fitness
  • Pharmacy
  • Public Health and Safety
  • Womens Health

Heavy Industry and Engineering

  • Aerospace and Defense
  • Agriculture
  • Architecture
  • Chemical Industry
  • Construction and Maintenance
  • Energy Industry
  • Heavy Industry and Engineering - Other
  • Metals and Mining
  • Waste Water and Environmental

Hobbies and Leisure

  • Ancestry and Genealogy
  • Antiques and Collectibles
  • Camping Scouting and Outdoors
  • Crafts
  • Hobbies and Leisure - Other
  • Models
  • Photography

Home and Garden

  • Furniture
  • Gardening
  • Home and Garden - Other
  • Home Improvement and Maintenance
  • Interior Design

Jobs and Career

  • Human Resources
  • Jobs and Career - Other
  • Jobs and Employment

Law and Government

  • Government
  • Immigration and Visas
  • Law and Government - Other
  • Law Enforcement and Protective Services
  • Legal
  • National Security

Lifestyle

  • Beauty and Cosmetics
  • Childcare
  • Fashion and Apparel
  • Gifts and Flowers
  • Jewelry and Luxury Products
  • Lifestyle - Other
  • Tobacco
  • Weddings

News & Media Publishers

  • Animals
  • Birds
  • Fish and Aquaria
  • Horses
  • Pet Food and Supplies
  • Pets
  • Pets and Animals - Other

Reference Materials

  • Dictionaries and Encyclopedias
  • Maps
  • Public Records and Directories
  • Reference Materials - Other

Science and Education

  • Astronomy
  • Biology
  • Business Training
  • Chemistry
  • Earth Sciences
  • Education
  • Environmental Science
  • Grants Scholarships and Financial Aid
  • History
  • Libraries and Museums
  • Literature
  • Math
  • Philosophy
  • Physics
  • Science and Education - Other
  • Social Sciences
  • Universities and Colleges
  • Weather

Sports

  • American Football
  • Baseball
  • Basketball
  • Boxing
  • Climbing
  • Cycling and Biking
  • Extreme Sports
  • Fantasy Sports
  • Fishing
  • Golf
  • Hunting and Shooting
  • Martial Arts
  • Rugby
  • Running
  • Soccer
  • Sports - Other
  • Tennis
  • Volleyball
  • Water Sports
  • Winter Sports

Travel and Tourism

  • Accommodation and Hotels
  • Air Travel
  • Car Rentals
  • Ground Transportation
  • Tourist Attractions
  • Transportation and Excursions
  • Travel and Tourism - Other

Vehicles

  • Automotive Industry
  • Aviation
  • Boats
  • Makes and Models
  • Motorcycles
  • Motorsports
  • Vehicles - Other
  • Adult